From Information Architecture and user flows to the current user journey on your website, our talented and hard working team will make it their business to understand yours and the journey your users take.
We understand that the most important part of a website is the users. We want to ensure that we can provide your users with the greatest experience possible but, these things don’t just happen.
We carry out desk research, discovery sessions and conduct focus group in order to understand what it is that your users are looking for when visiting your website and where it is that your website is currently falling short. With this information in place we can start to build the larger picture of exactly what is needed in order to create something that performs better.
To carry out this research we use a number of tools from Hotjar heat maps to Google Analytics, however, we won’t reveal much more on how we do it or we’d be giving it away and that’d be silly. I guess you’ll just have to get in touch and find out?
User experience is about allowing people to find what they are looking for by enabling them to navigate fluidly through a website in the most obvious way possible.
Once our team have a broad understanding of what you are aiming to achieve and where you are falling short we will start working to create a new transformed experience with the perfect balance of creativity and usability.
Working to our very tight processes we create clickable prototypes to show you how the transformed website will look and feel to use, including any page transitions. Throughout the process we will always work closely with you to ensure that we are creating a product you can be proud of. At the end of the day, you need to love it too!
Two minds are greater than one.
User experience is not simply “had”, user experience is designed and created. With your understanding of the target market and our understanding of creating great online experiences we are confident that, together, we can create an experience to be had over and over again.